6. TRACKING TECHNOLOGIES

We, as well as third parties that provide content, advertising, or other functionality on the Services, may use cookies, pixel tags, local storage, and other technologies (“Tracking Technologies”) to automatically collect information through our Services. Tracking Technologies are small data files placed on your computer, tablet, mobile phone, or other devices that allow us to record certain pieces of information whenever you visit or interact with our Website and Services. Depending on the specific technology, we, our online data partners, or vendors may use Tracking Technologies to associate these activities with other Personal Information they or others have about you, including by association with your email or online profiles. We (or service providers on our behalf) may use this information for analytics, measurement, and advertising in accordance with applicable law and your choices.

Pixel Tags/Web Beacons: A pixel tag (also known as a web beacon) is code embedded on the Website that collects information about users’ engagement on that page (for example, that a user visited a particular page or clicked an advertisement).

Cookies: A cookie is a small text file that can be stored on and accessed from your device when you visit and use our Website. We use cookies to analyze trends, administer the Website, and track users’ movements around the site. Please review your browser settings to modify cookie settings, disable cookies, or delete cookies. Third parties such as advertisers or analytics providers may also use cookies and similar technologies while you are browsing or using the Website; we do not control their use.

Analytics / Advertising Tools: We may use third-party tools and Tracking Technologies to analyze how the Website is used and how it is performing, to provide interest-based advertising, and to measure the effectiveness of marketing. These providers (for example, Google, Meta, and LinkedIn) have their own privacy policies and may use their technologies to target advertising to you on other websites based on your visit to our Website.

Google Analytics: Google Analytics collects information such as how often users visit this Website, which pages they visit, and what other sites they used prior to coming here. We use the information we get only to improve our Services. Google’s ability to use and share information collected by Google Analytics about your visits is governed by Google’s privacy policy. You can prevent Google Analytics from recognizing you on return visits by disabling cookies in your browser.

Meta Pixel: We use the Meta Pixel to customize our advertising and to serve ads based on browsing behavior. The Meta Pixel stores a cookie on your device to enable measurement of ad effectiveness for statistical and market research purposes. Information collected via the Meta Pixel may be stored and processed by Meta in accordance with Meta’s privacy policy and settings.

LinkedIn Insight Tag: We use the LinkedIn Insight Tag for conversion tracking and analytics. LinkedIn may set a cookie and collect your IP address, timestamps, and events (e.g., page views) to evaluate and optimize Website use and advertising, subject to LinkedIn’s privacy policy and controls.

RB2B: We may use RB2B to collect information regarding visitor behavior and demographics on our Website and Services; see RB2B’s privacy policy for details and opt-out options.

You can generally opt out of receiving personalized ads from third-party advertisers and ad networks that participate in the Network Advertising Initiative (NAI) or follow the Digital Advertising Alliance (DAA) principles by visiting the opt-out pages on the NAI website (http://optout.networkadvertising.org) and the DAA website (http://www.aboutads.info/choices/).

Do Not Track Signals: We do not respond to browser-initiated Do Not Track (DNT) signals and do not currently recognize browser or device-based opt-out preference signals (e.g., Global Privacy Control). We are in the process of evaluating and implementing recognition of applicable opt-out preference signals in relevant jurisdictions and integrating that support into our consent tools. We will update this Privacy Policy as that implementation progresses. Until then, you can exercise any available choices using the opt-out tools provided on our Services.

7. INFORMATION RECEIVED FROM THIRD PARTIES

Where applicable privacy laws require a legal basis (e.g., GDPR/UK-GDPR), we rely on:

• Contractual Necessity: To provide the Services, operate accounts, communicate about your use of the Services, and perform our agreements.
  
  
• Legitimate Interests: To improve and analyze our Services, promote our offerings (B2B), personalize content and advertising, prevent fraud, maintain security, enforce our Terms of Service, and support Website functionality, balanced against your rights and freedoms.
  
  
• Consent: When you voluntarily provide information for a stated purpose, for certain marketing, and for certain cookies/Tracking Technologies where required. You may withdraw consent at any time as described in YOUR CHOICES REGARDING YOUR INFORMATION.
  
  
• Legal Obligations: To comply with applicable laws and regulatory requirements and to establish, exercise, or defend legal claims.

9. HOW WE DISCLOSE AND SHARE YOUR INFORMATION

We may disclose Personal Information as follows or as otherwise described in this Privacy Policy. Recipients must keep Personal Information confidential, secure, and process it only for the specific purpose for which they are engaged:

• Providers/Businesses You Request Information From: When you ask to receive information about products or services featured on the Website, we may share your Personal Information, including your contact details and request information, so they can follow up on your inquiry.
  
  
• Service Providers: We engage third parties to perform services on our behalf (e.g., hosting, maintenance, database management, analytics, payment processing, fraud detection, email delivery/marketing). Depending on the services, we may disclose some or all categories of Personal Information necessary for them to perform their work.
  
  
• Advertising/Analytics Partners: As described above, we partner with third parties to display advertising and measure performance. These partners provide advertising based upon your interests, consistent with applicable law and your choices.
  
  
• Corporate Transactions: We may sell, transfer, or otherwise share some or all assets, including Personal Information, in connection with a merger, acquisition, reorganization, financing, or sale of assets (including due diligence), or in the event of bankruptcy.
  
  
• Affiliates and Subsidiaries: We may share Personal Information with our affiliated entities to help operate, improve, and promote our products and services and to support a consistent user experience.
  
  
• Required by Law / Protection of Rights: We may disclose information to government or law enforcement officials or private parties as we believe necessary or appropriate to comply with legal obligations, respond to legal process, enforce our Terms of Service, protect our rights, property, or safety (and that of users or the public), or stop activity we consider illegal or legally actionable.

10. YOUR CHOICES REGARDING YOUR INFORMATION

• Email: You may opt out of marketing emails by following the instructions in those emails. Please note that we reserve the right to send you certain communications relating to your account or use of the Service (for example, administrative and service announcements) via email and other means, and these transactional account messages may be unaffected if you opt out of receiving marketing communications. We process email opt-outs without undue delay and within applicable legal timeframes.
  
  
• Calls and Text/SMS Messages: You may receive calls or text messages you have consented to receive at the phone number you provided. You can cancel text messages at any time by texting "STOP". After you send "STOP", you may be sent an additional text message to confirm that you have been unsubscribed. You will no longer receive text messages from that short code, but you may receive text messages if you are subscribed to other text lists. Message and data rates may apply. Consent is not a condition of purchase.
  
  
• Providing Consent: You may choose whether to receive communications about our products and services or those of providers featured on the Website by providing consent where required (for example, by selecting an unticked checkbox).
  
  
• Contact Us: You may contact us at info@smartfind.io to learn more about your rights and choices.

Please note that if you do not allow us to collect certain Personal Information, some Services may not function as intended.

11. YOUR RIGHTS REGARDING YOUR INFORMATION

Depending on where you are located, you may have rights to access, correct, update, delete, object to, or restrict processing, and request portability of your Personal Information. Upon request, we will confirm whether we hold your Personal Information. We may request information to verify your identity before acting on a request and will respond within the timeframes required by law. Certain requests may be limited where an exception applies (e.g., protecting others’ rights, legal obligations, fraud prevention, or records retention). Information you posted publicly may not be fully removable from third-party caches or archives.

European Residents: Under the GDPR, the Company is a data controller. European residents may access, rectify, or delete their Personal Information via their account settings (where available), by accessing our Privacy Choices form on our Website or by contacting the Privacy Officer at info@smartfind.io to exercise their rights (including objection, restriction, portability, and complaint to a supervisory authority).

California Residents - Your California Privacy Rights: If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you additional rights regarding our collection, use, and disclosure of your Personal Information, including:

• Right to Know/Access: The categories and specific pieces of Personal Information we collected about you, the sources, purposes, and categories of recipients for disclosures in the preceding 12 months.
• Right to Delete and Right to Correct certain Personal Information, subject to exceptions.
• Right to Opt Out of “Sale” or “Sharing”: Certain disclosures (for example, routing your request to a third-party provider at your direction, matched audiences, or cross-context behavioral advertising) may be considered a “sale” or “sharing” under California law. You may opt out using available mechanisms on our Website, or by using the Privacy Choices form or, by contacting us at info@smartfind.io. If we deny your rights request in whole or in part, you may submit an appeal by emailing info@smartfind.io with the subject line “Privacy Rights Appeal”.
• Right to Limit Use and Disclosure of Sensitive Personal Information where applicable.
• Right to Non-Discrimination for exercising your rights.
• Authorized Agents: You may designate an authorized agent to make requests on your behalf, subject to verification.

For more information on exercising your rights, contact us at info@smartfind.io. We may require verification (e.g., matching your email address or other account information).

12. INTERNATIONAL JURISDICTIONS

Our Services are hosted in the United States and are subject to U.S. laws. If you access the Services from another country, your Personal Information may be transferred to and processed in the U.S. Where required, we rely on appropriate safeguards (such as EU/UK Standard Contractual Clauses and, if applicable, participation in relevant transfer frameworks) and implement supplementary measures as appropriate.

Security

We use physical, technical, and organizational measures designed to protect your information against unauthorized access, theft, and loss. We restrict access to Personal Information to personnel who need it to perform their job functions and are subject to confidentiality obligations. Although we take precautions to help protect information we process, no system or electronic transmission is completely secure. Any transmission of Personal Information is at your own risk. You are responsible for maintaining the security of your account and credentials and for promptly notifying us of any suspected unauthorized access.

Data Retention

Unless you request deletion, we retain Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Criteria include:

• The length of time we have an ongoing relationship with you and provide Services;
• Legal obligations to which we are subject (e.g., tax, accounting, recordkeeping);
• Whether retention is advisable in light of statutes of limitations, litigation, or regulatory investigations.

We maintain durable suppression lists to ensure future marketing is not sent to contacts who have opted out.

13. CHANGES TO THIS POLICY

Company may update this Privacy Policy at any time and changes are effective upon posting. The “Last Modified” date at the top indicates the current version. If we make material changes (for example, expanding how we use or disclose Personal Information), we may provide additional notice (e.g., by email, in-product notice, or banner) and, where required, obtain your consent. Your continued access to the Services after changes are posted constitutes acceptance. We encourage you to review this Policy periodically.

HOW TO CONTACT COMPANY

To exercise your rights or if you have any questions about this Policy or our privacy practices, please contact us at: info@smartfind.io. You may also write to: Smart Find LLC, 16192 Coastal Highway, Lewes, Delaware 19958, County of Sussex.